American Express has a useful post on its Forum detailing 48 guerilla marketing techniques at:
http://www.openforum.com/idea-hub/topics/money/article/48-guerrilla-mark...
Here's the post:
48 Guerrilla Marketing Tips from Top PR Pros
Feb 12, 2010 -
American Express has a useful post on its Forum detailing 48 guerilla marketing techniques at:
http://www.openforum.com/idea-hub/topics/money/article/48-guerrilla-mark...
Here's the post:
48 Guerrilla Marketing Tips from Top PR Pros
Feb 12, 2010 -
Paperback: 256 pages
Publisher: AMACOM (Available now!)
Language: English
ISBN-10: 0814410723
ISBN-13: 978-0814410721

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