March, 2010

Josh Chasin On: I-COM Debrief

Submitted by Bob Heyman on Tue, 03/30/2010 - 05:23

Josh Chasin debriefs I-COM on MediaPost at:
http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=1...

I-COM Debrief
by Josh Chasin, Wednesday, March 24, 2010, 12:30 PM

PaidContent.org On: The (Short) History Of Twitter's Plans To Make Money

Submitted by Bob Heyman on Tue, 03/30/2010 - 01:57

The Paid Content.org blog examines the (short) history of Twitter's plans to make money at:
http://paidcontent.org/article/419-the-short-history-of-twitters-plans-t...

Here's the post:

The (Short) History Of Twitter’s Plans To Make Money

Weber Shandwick On:Ultimate SXSWi Wrap-Up

Submitted by Bob Heyman on Tue, 03/30/2010 - 01:41

The Digital Communications team at Weber Shandwick posted extensive daily coverage of SXSWi. The compiled coverage is at:

Day 1 & 2: http://www.socialstudiesblog.com/2010_03_07_archive.html
Day 3: http://www.socialstudiesblog.com/2010_03_14_archive.html
Day 4: http://www.socialstudiesblog.com/2010_03_21_archive.html
Day 5: http://www.socialstudiesblog.com/2010_03_28_archive.html

Brian Solis On: Twitter and Facebook - The New Tools of Productivity or Distraction

Submitted by Bob Heyman on Sat, 03/27/2010 - 01:34

The prolific Brian Solis writes about social media being both a boon and a distraction on his blog at:
http://www.briansolis.com/2010/03/twitter-and-facebook-the-new-tools-of-...

Here's the post:

Twitter and Facebook: The New Tools of Productivity or Distraction
March 26, 2010

The argument is strong on either side of the case: do social networks increase or decrease productivity on the job?

John Battelle & Gord Hotchkiss On: The Future Of Search

Submitted by Bob Heyman on Sat, 03/20/2010 - 06:56

Gord Hotchkiss interviews John Batelle about the future of search on his SearchEngineLand blog at:
http://searchengineland.com/john-battelle-on-the-future-of-search-38382

Here's the post:

John Battelle On The Future Of Search
Mar 19, 2010 at 6:00am ET by Gord Hotchkiss

David Tiltman On: Six Reasons Internet Measurement Is Rubbish

Submitted by Bob Heyman on Fri, 03/19/2010 - 00:49

David Tiltman reports from ICOM on why internet measurement is bunk at:
http://davidtiltman.wordpress.com/2010/03/17/six-reasons-internet-measur...

Six reasons internet measurement is rubbish
David Tiltman
3/17/2010

The greatest fallacy in digital marketing is that the internet is the most measurable medium. It’s not. Yes, it’s the medium with the most data (absolutely phenomenal amounts), but making sense of that data to get a true picture of what consumers are actually doing (ie measuring it) is still far from an exact science.

Come For the Ride On: FourSquare vs. Gowalla

Submitted by Bob Heyman on Fri, 03/19/2010 - 00:13

The Come For The Ride blog evaluates FourSquare vs Gowalla and picks a winner at:
http://comefortheride.com/foursquare-vs-gowalla-sxswi-2010-we-have-a-win...

Here's the post:

FourSquare vs. Gowalla at SXSWi 2010: We Have a Winner!
3.18.2010

I’ve been using the iPhone version of both FourSquare and Gowalla for months now and have thoroughly enjoyed both apps. As similar as they are, FourSquare does a better job as my social compass while Gowalla serves as my digital passport.

Fresh Networks On: Best Panels at SXSW

Submitted by Bob Heyman on Thu, 03/18/2010 - 23:20

The Fresh Networks blog covers the best panelsat SXSWi (including Social Gaming, Crowd Sourcing and more)at:
http://www.freshnetworks.com/blog/category/conferences/category/conferen...

Here's the post:

Social Gaming – SXSW panel
15th March 2010, 12:43 am
image from shutterstock
Social gaming is a hot topic here at SXSW. The industry has been growing at an incredible rate and traditional gaming companies have been caught unaware by a flurry of new market entrants.

CNN Sci Tech Blog On: How To Be Cool On FourSquare

Submitted by Bob Heyman on Thu, 03/18/2010 - 21:48

The CNN SciTech blog reveals how to be cool on FourSquare at:
http://scitech.blogs.cnn.com/2010/03/17/how-to-be-cool-and-not-uncool-on...

Here's the post:

March 17, 2010
How to be cool (and not uncool) on Foursquare
Posted: 10:15 AM ET

Many of you are active users on Foursquare. More of you have at least heard of Foursquare. And the rest of you are probably just annoyed by your friends posting updates from Foursquare.

CNN Tech: 5 Things We Learned At SXSW

Submitted by Bob Heyman on Thu, 03/18/2010 - 21:40

The CNN Tech blog reports on SXSZ Interactive at:
http://www.cnn.com/2010/TECH/03/17/sxsw.wrapup/index.html?hpt=Sbin

Here's the post:

5 things we learned at South by SouthwestBy Doug Gross, CNNMarch 17, 2010 11:04 a.m. EDT
Austin, Texas (CNN) -- For techies, the South by Southwest Interactive festival produces a firehose of information.

With keynote speeches, hundreds of panel discussions, a trade floor full of new gadgets and nonstop networking opportunities with 15,000 or so like-minded folks, it's impossible to take it all in.